61. The Lost 50% Of Sales You Haven’t Made

Filed in Podcast — May 24, 2023

Did you know you are losing 50% of potential sales? In this episode, I explain what I mean by this, practical solutions to help you recover lost sales, optimise your sales strategies, and shorten the buying process.

I discuss the importance of understanding the customer journey and the five-step buyer’s journey, adding a trip wire to your business, and re-engaging your audience. Plus, I touch on the challenges of digital media and the different strategies for product and service-based businesses.

So, if you’re ready to dive into the world of sales and marketing and increase the amount of sales you make, stay tuned for this episode, where I discuss a range of strategies that will help you take your business to the next level.

Key points in this episode:
The Customer Journey and Shortening the Buying Process [00:03:18]
Competition and Getting People to Buy from You [00:06:27]
The Five-Step Buyer’s Journey [00:09:01]
Challenges of Digital Media [00:15:05]
Understanding the Sales Funnel [00:16:35]
Importance of Trip Wire [00:19:02]
Value of Followers [00:23:59]
Product vs Service-based Businesses [00:25:31]
Re-Engaging Your Audience [00:30:47]
Mapping Out Your Journey [00:34:17]
Optimising Sales Strategies [00:38:24]

Connect with May on…
Instagram https://www.instagram.com/may.james_/
LinkedIn https://www.linkedin.com/in/maylaurajames/
Website https://www.mayjames.com/
Strategy Intensive Application: https://portal.mayjames.com/public/form/view/6303c89751afb99e1e161580

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