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121. How To Confidently Decide What To Share Online And In Your Brand Vs Not

Filed in Podcast, Strategy — July 31, 2024

Struggling to find the perfect line between sharing your personal life and protecting your privacy as a business owner? You’re not alone. This episode dives deep into the art of personal branding without compromising your private life.

Discover how to identify what content truly resonates with your audience while setting clear boundaries. You’ll learn how to craft a winning content strategy, manage online reputation, and confidently navigate the digital landscape. This episode empowers you to own your brand while safeguarding your personal life.

Key points in this episode:

The Importance of Privacy (00:01:01)

Blending Personal and Professional (00:03:01)

Sharing Personal Life vs. Professional Branding (00:08:16)

Understanding Customer Needs (00:09:42)

Why Would People Care (00:10:54)

Avoiding the ‘Friendzone’ (00:11:50)

Setting Personal Boundaries (00:12:41)

Managing Risks of Sharing (00:15:54)

Dealing with Hate and Criticism (00:17:48)

Overcoming Fear of Judgment & Imposter Syndrome (00:19:27)

The Importance of Consistency (00:24:16)

Navigating Lack of Direction (00:26:46)

Returning to Posting After a Break (00:28:25)

Getting Comfortable on Camera (00:31:55)

Understanding Engagement Metrics (00:33:31)

Defining Success Online (00:35:35)

Commitment to Long-Term Sharing (00:36:31)

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LinkedIn ⁠https://www.linkedin.com/in/maylaurajames/⁠

Website ⁠https://www.mayjames.com

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